People often tell me they love the name of my business and ask what the significance is associated with the name “Celestial Soul”. Well, one must go back many years to my time in massage therapy college in San Diego. I was finishing up a business course that required me to put together a *real* business plan – one that required specific details of what my business would be like – from location, to client demographics and even the name of my massage therapy practice. All of the elements were coming along just fine – except for one – and that was what I would name my business. After many months of endless pondering, I realized I wasn’t any closer to a business name than I had been 6 months earlier so I mentioned this to a group of friends/classmates (five women, ranging in ages from 20 to 70) who were also putting together their visionary business plan. They immediately stated that I *must* incorporate my personal name into my business name, and to do anything other would be void of personality. One brainstorming session full of laughs, chocolate and Lebanese food later and the concept was born. As a collective group of women, we felt it was the perfect metaphor for my massage therapy practice.
Today, the name Celestial Soul signifies so many things – the mind/body/spirit connection that I incorporate into all of my massages, my wonderful years spent in San Diego, and of course the friendship of five creative and intelligent women at various stages of their life coming together to bring a unique vision into lovely words. Sure, the name is a bit ‘California’ and a bit ethereal, but that is it’s purpose and I wouldn’t have it any other way…it lends itself to something much more beautiful. :)
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